BUSINESS STRATEGIES -

	SERVICE BUSINESS EVALUATION (top)
1	We are constantly taking fresh initiatives to contact all potential clients/customers for our products and services in our marketplace.
2	Our marketing strategy effectively differentiates us in the eyes of the client/customer.
3	We have an effective sales and marketing strategy to tap the most growing markets.
4	Our literature and promotional materials are designed to effectively promote our products and services.
5	We effectively utilize mailings, advertising, and other forms of marketing to attract new clients/customers.
6	Our clients/customers are extremely pleased by the quality and speed of service which they receive from us.
7	We have effective methods and systems to follow-up on every project/case/job, assess client/customer satisfaction, and obtain client/customer referrals
8	We systematically monitor the impact of ads and promotions on sales to evaluate their effectiveness.
9	The information that we give our clients/customers is timely, accurate and appropriate to satisfy their level of needs.
10	We know exactly who the target market for our products and services are is.
11	We have an excellent network of contacts who refer us business.
12	We know the best way to market our products and services.
13	We have the perfect quantity and mix of clients/customers for our products and services.
14	We continuously and closely monitor the activity level of our clients/customers, distinguishing between those that are active and inactive, and those that have short term and long term work potential.
15	Every member of our sales staff knows how to listen to clients/customers, win their confidence, and make them feel happy about the products and services we offer.
16	All our sales people are alert, energetic and enthusiastic in the interactions with clients/customers.
17	Our sales people have clear sales targets that effectively motivate them to exceed past levels of performance.
18	Sales managers frequently monitor and review individual performance with each sales person and identify ways to improve their performance.
19	All our sales people are highly skilled in qualifying clients/customers and closing sales.
20	We have clear standards for customer service which are known and followed by all personnel.
21	We strive to make the sales experience entertaining, enjoyable and delightful for every client/customer.
22	We have a clear and in-depth understanding of the trends effecting demand in our professional area.
23	We maintain an appropriate blend of products and services to meet the needs of our clients/customers.
24	We eagerly and enthusiastically study new technologies in search of new business opportunities.
25	Our product and services strategy effectively differentiates us from the competition in our marketplace.
26	Every member of our sales staff possesses a high level of technical knowledge about our product and services.
27	We maintain continuous feedback from the client/customer on how we are doing on the project/case/job, and respond in kind.
28	We excel at understanding the needs of our clients/customers.
29	We excel at providing effective solutions for the needs of our clients/customers.
30	We are always able to focus on the issues that the client/customer deems most important, rather than getting side-tracked by our own interests or lesser issues.
31	We are entrepreneurial pioneers in marketing new products and services.
32	We effectively utilize computers to improve the speed and efficiency of all aspects of our operations.
33	There is good communication and coordination between the sales force and those performing the service.
34	We know exactly what products and services we are offering and this information is readily available to those staff who need it.
35	We have effective systems to monitor the satisfaction of our clients/customers.
36	When clients/customers inquire about the status of our products and services, we are able to immediately retrieve the information and reply.
37	We have the management structure and systems in place to provide cost effective, high quality, timely products and services.
38	We have a core team in place capable of effectively managing all aspects of our business.
39	We effectively delegate responsibilities to people throughout the organization and closely monitor their performance.
40	We assign clear responsibilities and levels of authority to people throughout the organization.
41	There are standard written operating procedures for all routine recurring activities.
42	All activities of the company are carefully planned in advance and closely monitored during implementation.
43	Routine operations, such as handling paperwork are completed on schedule.
44	Decisions are taken and executed promptly.
45	All file cabinets, offices, storage facilities, etc. are maintained in a clean and orderly fashion.
46	Recurring problems are dealt with by introducing new systems or by improving existing ones.
47	We always complete each project/case/job in a manner completely satisfactory to the client/customer.
48	We always complete the work for our clients/customers in a timely manner.
49	We have the most effective legal structure for our type of business.
50	When we undertake a project/case/job we are clear about the time and resources required.
51	On any project/case/job we know if we are on or off schedule.
52	On any project/case/job we understand which are the critical elements from the client/customers point of view.
53	We consciously recruit people with high energy levels.
54	Our recruitment procedures enable us to effectively identify and evaluate potential new employees.
55	We are highly successful in recruiting people with the right qualifications, skills and personality to work effectively in our professional area.
56	We have an effective orientation and training program in place to bring new employees up to high levels of performance as quickly as possible.
57	We have an effective training program in place to continuously raise the skills of our people.
58	We have an effective training program in place to continuously improve the managerial, organization. and interpersonal skills of all managers in the company.
59	All our people work together harmoniously as a team without conflicts.
60	The pay scales and benefits offered by our company are sufficient to attract and retain competent people.
61	We have performance based incentives in place that effectively motivate our managers and staff to strive for high performance.
62	Our employees feel a high level of enthusiasm and job satisfaction.
63	We actively encourage the participation and initiative of our people to improve the way we carry out all aspects of our work.
64	All employees receive regular job performance appraisals to help them improve their performance and plan for their career development.
65	We give social recognition and personal attention to employees that do a good job.
66	We have systems in place to capture ideas and suggestions generated at all levels of the company and procedures for evaluating and responding to proposals.
67	The company encourages and supports the on-going education of all its employees.
68	Our managers possess a high level of organizational and managerial skills.
69	The company has a clear standard for the number of hours of training which each sales person should receive every year.
70	People within the company are self-disciplined in their work.
71	Our accounting system enables us to track all categories of recurring expenses and compare them to past levels and industry norms.
72	We pay our bills on time.
73	We collect receivables on time.
74	Our inventory system enables us to accurately account for all products and services without discrepancies.
75	We have a detailed budget for projecting and controlling expenditures.
76	Our accounting systems are updated daily and maintained up-to-date.
77	We utilize all possible sources of capital from banks, investors, supplier credit, etc.
78	We carefully control expenditures to minimize costs and eliminate waste of any description.
79	We systematically control inventory levels to maximize turns.
80	Our project/case/job costing/estimating methods and systems accurately reflects the actual cost needed to complete each project/case/job.
81	We maintain active and close relations with our bankers.
82	Our company is highly successful in evaluating credit risks and minimizing bad debts.
83	In evaluating products and services to purchase/utilize we always take into account the costs (to maximize profitability) of the items.
84	Our financial people possess all the knowledge and skills required to carry out their responsibilities effectively.
85	We carefully manage our cash utilization to maintain sufficient liquidity and to invest in the future of the business.
86	We are aware of enormous untapped potentials for the growth of the business.
87	We have the energy needed to grow the company.
88	We are committed and enthusiastic about growing the company.
89	People in the company are energetic and hard working.
90	Clients/customers are attracted by the energy they feel from our people.
91	Our employees feel a minimum of fatigue and burnout on the job.
92	Physical activities at the company are quick and brisk.
93	Fresh ideas are continuously being generated and encouraged.
94	There is a culture of positive thinking and a “can do” attitude throughout the company.
95	Everyone in the company understands our mission and future direction.
96	Our company has clear goals and plans for its long term growth which are understood and endorsed by our managers and employees.
97	We are able to differentiate between each project’s/case’s/job’s anticipated cost vs. its actual costs.
98	Our billing system is clear, streamlined, and kept up to date.
99	Our fee structure is the most effective for our type of products and services and our types of clients/customers.
100	We are constantly developing and providing products and services that are at a higher fee or are at a more profitable level than what we have offered in the past.
101	We have all of the necessary skilled people to effectively carry out our work.
102	Everyone is doing the work they should be doing.
103	There is excellent communication among our staff.
104	There is excellent communication between our staff and our clients/customers.
105	We have made a real effort to market to potential clients/customers.
106	We are continuously undertaking fresh initiatives to develop new market strategies, and then follow through on our plans.
107	There is clear direction of company goals and objectives coming from top management.
108	The structure of our company (e.g. divisions, departments, processes, teams, etc.) is right for our company.
109	The activities of the company are highly organized and clearly defined.
110	Job positions in the company are highly organized, in terms of people doing the right tasks, responsibility, and clarity of authority.
111	Systems in the company operate smoothly and efficiently.
112	The skill needs of people are constantly being evaluated.
113	People are getting the training they need.
114	Employees feel there is a real future for them in the company.
115	There is excellent teamwork and cooperation among people in our company.
116	The quality of products and services we provide is high.
117	Our company is fully systematized. The activities and systems in our company are fully organized and implemented.
118	A good number of our products and services are geared toward specific niche areas that uniquely make us stand out in the market.
119	Our products and services distinguish themselves from the competition.
120	Our technical people have all of the knowledge and skills to create customer satisfaction.
121	The job/project/case is always performed/delivered and completed for the client/customer on-time.
122	Effective, smooth running systems enable every job/project/case to be performed/delivered in an effortless manner.
123	There is good coordination between the various activities, functioning within the company.
124	All activities have been systematized to insure that they are effectively carried out.
125	We have a clear and effective marketing plan.
126	Our marketing plan is continuously being appraised and improved to match the needs of the market.
127	Our marketing plan incorporates the latest innovations and methods for reaching the client/customer.
128	We are aware of the economic, social, governmental, international, and industry forces affecting the market.
129	Top management has excellent attitudes toward, relations with, and interest in the staff.
130	There is harmony between members of the staff.
131	There is plenty of scope given for individual initiative, enterprise, and creativity.
132	There is fair compensation in terms of salary scale, employee benefits, bonus and profit sharing, etc.
133	Each employee’s talents are fully utilized.
134	Each employee is given the right amount of responsibility in their job.
135	Each employee has the freedom and authority to carry out their tasks.
136	We have regular staff meetings to discuss new employees, new products and services, new procedures, and get employee feedback.
137	Our employee work schedule is maximized for efficiency.
138	We have solid cash flow.
139	The company has a clear perception of its mission and central purpose.
140	The company has up-to-date plans for sales, marketing, products & services, human resources, organization, and budget.
141	The company strives to achieve high company values, which are endorsed by others, and are implemented in daily activities.
142	Our people feel closely identified with the interests of the company and are eager for its growth.
143	People express a cooperative attitude throughout the company, and appreciate. There is an appreciation of each other’s point of view.
144	People in the company always want to improve their performance, and take pride in doing the best job possible.

 

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